If you own a business, you need to start looking at creating a website. You can’t afford to not to have one. You need to be in the game. If you want to start your business website, here are some tips to help you get started. Blogging is an option for business websites. If you decide to use this option, you need to decide on the purpose of the website.
Use a Website Builder
Luckily, you don’t have to be a professional web designer to create a professional-looking website. There are plenty of tools on the market that will help you get the website you want without the hassle of learning how to code. It’s pretty hard to compete with big vendors like Godaddy or Hostgator when you are on a budget, but it’s possible. One of the best ways to get a website up quickly is to use a free website builder.
WordPress as an Option
Starting a business website may seem intimidating, but most web developers agree that it is not as hard as it may seem. In fact, they consider it a baseline skill for a website. In order to make this process easier for you, here are some quick steps you can follow. First, it’s important to pick a CMS. WordPress is the most used CMS, but it’s also the one that requires the least amount of setup.
How to Get Website Visitors
After you have created a user friendly website, the next thing is to get visitors. There are many ways to do it and one of them is to do SEO, or some online marketing. Discover what is trending and what people are looking for. Answer a problem and provide a solution.
Keep them coming back!
One of the most important things is to make sure that your website is user friendly. Failing to do so is a major reason why people would not go back to the website. There are many factors that are involved in website usability. One of these factors is the ease of navigation. If the navigation is difficult to find, it might discourage users from coming back to your website.
How To Rank Your Website On Google
This is another thing you need to know how to do. The more traffic your website has, the more chances of you getting your message out about your product or service. How to get more visitors? Rank on google for keywords that matter to your and your business. Find out the navigational, informational and transactional keyword that matter to your business. Write content to target the keywords that will bring more relevant traffic to your website.
How To Get More Customers And Sales Online
Build engagement, make people want your product, and show some value of why people should choose your product over all those available online. Make people want your product by giving them value, free content, share the benefits and how it can help make things better for them now and in the future. Provide free information to help your potential customer make the right decision, “yes I should buy this product because it will make life easier or better for the future.
How often should I update my website?
Update often with relevant information that will push people to act or buy your product. Sharing content and constantly updating the site will build trust with your customers.
Should I just use a landing page?
Landing pages are the main page on your website. This will be where potential customers land when they come to your website to look for answers of what your product does or can do for them. This is where you focus your story telling to say how and why your product will benefit them. This is where you can show them case studies of people who have used your product to be successful. Reviews, or testimonials always builds trust and relevance of your website.
Tips on how to grow your website
If you have a small business website, there are many things to do in order to get it noticed. It would be best to use and connect all your social media accounts together so you can share once consistent messaeg of what your business is about.
You can explore getting more visibility by running Ads on facebook or Google Ads, you will need to strike a balance of Ad spend + SEO + Social media so you can maximize reach. Your website should be made easy to share, you also need to make sure the design is well put together and that it speaks for itself, original and unique.
When is the best time to start?
There is no other time to start but now! It takes time to build authority and trust online, if you don’t start now then how would people find or discover what you have to offer?
Happy New Website! Remember your website is a reflection of yourself.. so make the best one you can!
