Today’s influencers come are a varied bunch not limited to any social media platform. Some of them have come and gone just like the early music term, “one hit wonder”. Is being an influencer a sustainable work? maybe, maybe not.. you got to have that “X” factor that keep people glued and engaged to that 6 inch screen.
This post will showcase the best instagram, youtube and tiktok influencers.. the best of the best list.
Top 10 Instagram Influencers in the World 2021
1 | Cristiano Ronaldo | 249 829 740 | https://www.instagram.com/cristiano | |
2 | Ariana Grande | 213 515 533 | https://www.instagram.com/arianagrande | |
3 | therock | 209 178 029 | https://www.instagram.com/therock | |
4 | Kylie | 206 820 877 | https://www.instagram.com/kyliejenner | |
5 | Selena Gomez | 200 316 065 | https://www.instagram.com/selenagomez | |
6 | Kim Kardashian West | 197 041 287 | https://www.instagram.com/kimkardashian | |
7 | Leo Messi | 174 259 862 | https://www.instagram.com/leomessi | |
8 | Beyoncé | 159 156 684 | https://www.instagram.com/beyonce | |
9 | Justin Bieber | 155 663 265 | https://www.instagram.com/justinbieber | |
10 | National Geographic | 148 479 085 | https://www.instagram.com/natgeo | |
11 | Kendall | 145 885 808 | https://www.instagram.com/kendalljenner |
Top 10 Youtube Influencers in the World 2021
Rank | Title | Profile URL | Subscribers Totals |
1 | T-Series | https://www.youtube.com/channel/UCq-Fj5jknLsUf-MWSy4_brA | 165 000 000 |
2 | PewDiePie | https://www.youtube.com/channel/UC-lHJZR3Gqxm24_Vd_AJ5Yw | 108 000 000 |
3 | Cocomelon – Nursery Rhymes | https://www.youtube.com/channel/UCbCmjCuTUZos6Inko4u57UQ | 100 000 000 |
4 | SET India | https://www.youtube.com/channel/UCpEhnqL0y41EpW2TvWAHD7Q | 91 000 000 |
5 | Kids Diana Show | https://www.youtube.com/channel/UCk8GzjMOrta8yxDcKfylJYw | 71 000 000 |
6 | 5-Minute Crafts | https://www.youtube.com/channel/UC295-Dw_tDNtZXFeAPAW6Aw | 70 300 000 |
7 | WWE | https://www.youtube.com/channel/UCJ5v_MCY6GNUBTO8-D3XoAg | 68 000 000 |
8 | Zee Music Company | https://www.youtube.com/channel/UCFFbwnve3yF62-tVXkTyHqg | 66 200 000 |
9 | Like Nastya | https://www.youtube.com/channel/UCJplp5SjeGSdVdwsfb9Q7lQ | 65 900 000 |
10 | Canal KondZilla | https://www.youtube.com/channel/UCffDXn7ycAzwL2LDlbyWOTw | 62 200 000 |
Top 10 Tiktok Influencers in the World 2021
Rank | Title | Profile URL | Subscribers Totals |
1 | charli d’amelio | https://www.tiktok.com/@charlidamelio | 104 400 000 |
2 | addison rae | https://www.tiktok.com/@addisonre | 73 100 000 |
3 | Zach King | https://www.tiktok.com/@zachking | 54 200 000 |
4 | Bella Poarch | https://www.tiktok.com/@bellapoarch | 50 700 000 |
5 | Spencer X | https://www.tiktok.com/@spencerx | 50 600 000 |
6 | Loren Gray | https://www.tiktok.com/@lorengray | 50 400 000 |
7 | TikTok | https://www.tiktok.com/@tiktok | 49 700 000 |
8 | Will Smith | https://www.tiktok.com/@willsmith | 45 900 000 |
9 | Michael Le | https://www.tiktok.com/@justmaiko | 43 800 000 |
10 | Riyaz | https://www.tiktok.com/@riyaz.14 | 43 700 000 |
Top Influencer across all the social media channels
#1 is Cristiano Ronaldo a positive force and has an astounding 249M followers with 2.1 B Views.. his persona on and off the pitch, winning awards deserves the top spot. Tiktok influencer charli d’amelio at #23 but growing fast, Tiktok will surely break into the top 10 list by 2022.
Rank | Top Influencer | Platform | Followers Totals | Views Totals |
1 | Cristiano Ronaldo | 249 829 740 | 2 187 845 603 | |
2 | Ariana Grande | 213 515 533 | 2 314 501 639 | |
3 | therock | 209 178 029 | 6 039 434 712 | |
4 | Kylie | 206 820 877 | 3 113 568 303 | |
5 | Selena Gomez | 200 316 065 | 981 273 721 | |
6 | Kim Kardashian West | 197 041 287 | 778 768 507 | |
7 | Leo Messi | 174 259 862 | 697 297 738 | |
8 | Beyoncé | 159 156 684 | 763 238 919 | |
9 | Justin Bieber | 155 663 265 | 1 273 961 520 | |
10 | National Geographic | 148 479 085 | 1 686 887 194 | |
11 | Kendall | 145 885 808 | 714 839 794 | |
12 | ene10ta Érre neymarjr | 144 552 283 | 655 472 744 | |
13 | Taylor Swift | 143 122 973 | 447 442 970 | |
14 | Jennifer Lopez | 136 652 752 | 2 136 964 909 | |
15 | Barbie | 125 688 231 | 1 782 252 833 | |
16 | Khloé | 125 631 139 | 211 547 287 | |
17 | Cristiano | 122 597 285 | 384 175 030 | |
18 | Miley Cyrus | 119 072 512 | 1 301 338 281 | |
19 | Real Madrid C.F. | 111 177 218 | 1 485 697 510 | |
20 | KATY PERRY | 109 829 248 | 518 362 998 | |
21 | PewDiePie | youtube | 108 000 000 | 26 684 881 726 |
22 | Kourtney Kardashian | 105 682 838 | 270 633 824 | |
23 | charli d’amelio | tiktok | 104 400 000 | 26 852 300 000 |
24 | FC Barcelona | 103 279 022 | 877 260 763 | |
25 | Kevin Hart | 101 737 437 | 1 785 645 531 | |
26 | Cocomelon – Nursery Rhymes | youtube | 100 000 000 | 87 690 049 616 |
27 | Shakira | 99 990 158 | 447 589 285 | |
28 | Tasty | 98 282 492 | 16 057 571 248 | |
29 | Vin Diesel | 96 698 532 | 410 571 390 | |
30 | Demi Lovato | 95 506 543 | 184 348 679 |
Most viewed Influencer in the world 2021
Being #1 in world ranking doesnt mean you would have the most views.. here we rank the highest view totals, those influencers with sticky engagement. #1 Cocomelon at #3 is charli d’amelio on tiktok, tiktok is relatively new and is growing fast. If we remove the brands, on a personal capacity charli d’amelio is the most viewed influencer with 26M on Tiktok.
Rank | Title | Platform | Subscribers Totals | Views Totals |
26 | Cocomelon – Nursery Rhymes | youtube | 100 000 000 | 87,690,049,616 |
35 | SET India | youtube | 91 000 000 | 73,720,809,811 |
23 | charli d’amelio | tiktok | 104 400 000 | 26,852,300,000 |
21 | PewDiePie | youtube | 108 000 000 | 26,684,881,726 |
28 | Tasty | 98 282 492 | 16,057,571,248 | |
33 | Ellen DeGeneres | 93 065 181 | 8,991,369,466 | |
3 | therock | 209 178 029 | 6,039,434,712 | |
41 | Mr Bean | 84 862 576 | 4,603,528,787 | |
4 | Kylie | 206 820 877 | 3,113,568,303 | |
34 | FC Barcelona | 92 378 504 | 2,930,096,012 | |
32 | Real Madrid C.F. | 94 403 787 | 2,537,502,642 | |
2 | Ariana Grande | 213 515 533 | 2,314,501,639 | |
1 | Cristiano Ronaldo | 249 829 740 | 2,187,845,603 | |
14 | Jennifer Lopez | 136 652 752 | 2,136,964,909 | |
25 | Kevin Hart | 101 737 437 | 1,785,645,531 | |
15 | Barbie | 125 688 231 | 1,782,252,833 | |
10 | National Geographic | 148 479 085 | 1,686,887,194 | |
19 | Real Madrid C.F. | 111 177 218 | 1,485,697,510 | |
18 | Miley Cyrus | 119 072 512 | 1,301,338,281 | |
9 | Justin Bieber | 155 663 265 | 1,273,961,520 | |
5 | Selena Gomez | 200 316 065 | 981,273,721 | |
24 | FC Barcelona | 103 279 022 | 877,260,763 | |
6 | Kim Kardashian West | 197 041 287 | 778,768,507 | |
8 | Beyoncé | 159 156 684 | 763,238,919 | |
11 | Kendall | 145 885 808 | 714,839,794 | |
7 | Leo Messi | 174 259 862 | 697,297,738 | |
12 | ene10ta Érre neymarjr | 144 552 283 | 655,472,744 | |
38 | chinadaily | 87 174 539 | 606,377,927 | |
40 | Virat Kohli | 86 640 792 | 599,944,288 | |
20 | KATY PERRY | 109 829 248 | 518,362,998 |
Most disliked Influencers on on Youtube 2021
Only youtube has a dislike button so we cant tell you across other channels.. the most unliked can also be the most view, check above to cross reference.
Rank | Title | Dislikes Totals | Likes Totals |
1 | Cocomelon – Nursery Rhymes | 79 020 998 | 132 618 053 |
2 | T-Series | 44 073 849 | 466 311 880 |
3 | YouTube | 33 178 136 | 26 397 467 |
4 | PewDiePie | 28 528 249 | 1 127 961 114 |
5 | Like Nastya | 27 201 265 | 66 454 426 |
6 | Jake Paul | 24 183 557 | 100 471 423 |
7 | JustinBieberVEVO | 24 021 391 | 144 429 463 |
8 | Kids Diana Show | 20 690 597 | 48 225 283 |
9 | Pinkfong! Kids' Songs & Stories | 20 665 149 | 40 817 196 |
10 | WWE | 20 345 034 | 356 407 369 |
Most Engaging Influencer in the World 2021
We can go on and on with all these lists but here are the most engaging Influencers in the world, they are still growing and will continue to widen their reach because now, All the world’s a stage.
Rank | Title | Platform | Engagement Totals | Profile URL |
1 | charli d’amelio | tiktok | 3 721 575 700 | https://www.tiktok.com/@charlidamelio |
2 | hrfernsehen | youtube | 3 678 717 704 | https://www.youtube.com/channel/UCCljzsYpepeNeY-nKPBKnhA |
3 | addison rae | tiktok | 2 251 062 700 | https://www.tiktok.com/@addisonre |
4 | 9GAG: Go Fun The World | 1 951 647 559 | https://www.instagram.com/9gag | |
5 | NBA | 1 252 171 949 | https://www.instagram.com/nba | |
6 | 433 | 1 250 091 016 | https://www.instagram.com/433 | |
7 | PewDiePie | youtube | 1 244 029 806 | https://www.youtube.com/channel/UC-lHJZR3Gqxm24_Vd_AJ5Yw |
8 | MSNBC | youtube | 1 230 413 721 | https://www.youtube.com/channel/UCaXkIU1QidjPwiAYu6GcHjg |
9 | Naim Darrechi | tiktok | 1 178 317 957 | https://www.tiktok.com/@naimdarrechi |
10 | therock | 1 082 866 495 | https://www.instagram.com/therock |
Watch the 2020 Youtube Streamy Awards
What is an Influencer?
An influencer is someone in your niche or industry that has the ability to sway or influence people to action towards towards a specific goal.
Types of Influencers?
Anyone on social media with the ability to influence or move you to goal they want to achieve, awareness or maybe a purchase to feel a specific emotion or understand a specific message they want to convey.
Who are they?
- Celebrities: Artists, Athletes, TV Personalities, persons of authority and pop culture stars.
- Industry experts and thought leaders, Gurus, and feeling Gurus.
- Micro-influencers: small startup Individuals with impact on social media, people with a following.
- Bloggers and content creators. People that lead, guide you to action. People that make you think, or accept a frame of mind. People that can make you listen.
Is it easy to work with an influencer?
That will depend.. Is it a choice to get 1 mega influencer or several niche influencers? This is when influencer data becomes useful, this how the numbers work for you, Find and influencer that can move your brand. There are influencers that can catch your attention and but how do you sustain or move people to trust your brand if they do goofy things?
Entertainment is not equal to Influence. You can make people laugh at your prank but can you get them to trust you if they know you deceive people for the “entertainment value” of getting viral?
People need to be true with conviction and authenticity for people to believe. Trust has to be established and that comes over time so being able to build brand online is hardwork, people can see beyond that facade.
This will be an on going update about influencers and hope you can share it or bookmark it, updates on influencers and data will be available on this post.
Have a question? drop us a line in the comments.